Income Pyramid in India

Urban India Statistics -

Population - 280 Million

Rich - 10% (28 Million) :

1 Million Luxury Consumers
6-7 Million Very Affluent
9-10 Million Mid Affluent
11-12 Million Mass Affluent

Middle Class - 40% (112 Million) :

40 Million Upper Middle Class
72 Million Upgraders

Bottom of the Pyramid - 50% (140 Million) :

140 Million Bottom of the Pyramid