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Buyer Behaviour
Deciphering Buying Behaviour & Consumer Lifestyles for Marketing Decisions.
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Showing posts from August, 2008
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August 31, 2008
The good & bad of a cheaper iPhone in India
August 31, 2008
Clothes maketh the (wo)man
August 30, 2008
Ship out or Shut down!
August 30, 2008
Building Bangalore
August 30, 2008
Sarah Palin and a lesson in Marketing Communication
August 30, 2008
'When I see you smile'
August 29, 2008
The Lab recipe in conjuring creativity
August 28, 2008
Rhetoric
August 28, 2008
Why are all Indian boxers from Bhiwani?
August 27, 2008
The reality check of 'Necessities'
August 27, 2008
Sure, I'll 'Be mOre', but where's the discount?
August 27, 2008
Is Durable Consumption up or down?
August 27, 2008
Politics of Control
August 26, 2008
Winning is Marketing
August 25, 2008
Movie viewing in times of misery
August 25, 2008
Brains in Bollywood
August 25, 2008
Olympics help shrug off 'Country of Origin' effects
August 25, 2008
The 'perfect flaw' in China's Olympics
August 24, 2008
Janmashtami at Alliance
August 23, 2008
Apple iPhone scores on 'Attitude toward Object', fails on 'Attitude toward Behaviour'
August 23, 2008
Simple Man
August 22, 2008
Who decides prices?
August 22, 2008
Will iPhone cross the 'chasm' in India?
August 21, 2008
The difference between what consumers say & what they want
August 21, 2008
The flaw in Dual Pricing
August 20, 2008
Ford Flex and the 'consideration' problem
August 20, 2008
Can DNA get its Bangalore code right?
August 20, 2008
Prime time News of Prime time buffoonery?
August 20, 2008
Will Net telephony change the way Indians communicate?
August 20, 2008
'He Ventured Forth To Bring Light To The World'
August 18, 2008
The Systems Dilemma
August 18, 2008
Dude, Where's my car?
August 18, 2008
Focus, your worth depends on it!
August 17, 2008
Night
August 16, 2008
Usain Bolts to World record
August 16, 2008
Akshay is King!
August 16, 2008
Facebook is crowned No. 1
August 16, 2008
Last Call
August 16, 2008
Packaging can't change perceptions, it can build one
August 16, 2008
What's it worth?
August 15, 2008
Celebrating Freedom
August 14, 2008
How much is too much, or too little?
August 12, 2008
Pssstt......
August 12, 2008
Hold that endorsement horse
August 12, 2008
What Indian consumers want
August 12, 2008
Management does matter
August 11, 2008
The 'Kindle' story
August 11, 2008
Retail calm over chaos, never mind the extra penny
August 11, 2008
Abhinav fires for Gold
August 09, 2008
The wishes of the religious
August 09, 2008
The Gun & the Games
August 09, 2008
The rationale of disinvestment
August 09, 2008
Silver Thunderbird
August 08, 2008
What's new, about you?
August 08, 2008
More Promos, less Ads; 'tis the future
August 07, 2008
Whither Middle Class values?
August 07, 2008
The Learning boom in India
August 07, 2008
The Times are with the times
August 07, 2008
Welcome, Class of 2010
August 05, 2008
Your friend's who You are
August 05, 2008
Why to drill?
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