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Deciphering Buying Behaviour & Consumer Lifestyles for Marketing Decisions.
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Showing posts from June, 2017
The consequences of ‘Figure & Ground’ reversal in Advertising.
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What plagues service at LG, Shoppers Stop, & at our Milkman’s.
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For a kid and a business, here's a lesson on 'maturity'.
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Note, it’s a Consumer problem, not a Pepsi problem.
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The brand that got ‘slice of life’ right.
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The Marketing Lesson Emmanuel Macron should learn
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Why Americans should thank Russians & Potential Buyers should thank Consumers.
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