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Deciphering Buying Behaviour & Consumer Lifestyles for Marketing Decisions.
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Showing posts from April, 2018
The Opportunity Polar Bear Ice Cream lost, and how Brick & Mortar can fight back!
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Salman Bhai and why there are two loud camps exulting & heartbroken out there.
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How Park Avenue engineered loyalty to the Gillette brand.
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The ‘Jerk Differentiator’ and why Jerks are bad for Business & Marketing
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